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	<title>Zach McQueary</title>
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	<link>http://www.zachmcqueary.com/blog</link>
	<description>The Blog!</description>
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		<title>Google Update &#8211; What Does the Panda Demand-a?</title>
		<link>http://www.zachmcqueary.com/blog/2011/07/20/google-update-panda/</link>
		<comments>http://www.zachmcqueary.com/blog/2011/07/20/google-update-panda/#comments</comments>
		<pubDate>Wed, 20 Jul 2011 23:47:07 +0000</pubDate>
		<dc:creator>Zach</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[canonicalization]]></category>
		<category><![CDATA[google update]]></category>
		<category><![CDATA[panda update]]></category>
		<category><![CDATA[search engine rank]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://www.zachmcqueary.com/blog/?p=349</guid>
		<description><![CDATA[With the crazy race for online companies to adapt, expand, and diversify information and resources..Google keeps us on our toes with yet another update (Panda Update, SEW), and now the birth of their new social &#8216;circle&#8217; system, Google Plus. &#160; Google Plus is new advancement in social media networking, and the automatic udpate and upload [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop Automatic --><!-- End Shareaholic LikeButtonSetTop Automatic --><div id="attachment_353" class="wp-caption alignright" style="width: 215px"><a href="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/07/neenerpanda.jpg" rel="lightbox[349]" title="Funny Panda" rel="prettyPhoto[g349]"><img class="size-medium wp-image-353" title="Funny Panda" src="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/07/neenerpanda-205x300.jpg" alt="Panda Tongue Sticking Out" width="205" height="300" /></a><p class="wp-caption-text">Neener-neener-neener!</p></div>
<p>With the crazy race for online companies to adapt, expand, and diversify information and resources..Google keeps us on our toes with yet another update (Panda Update, <a href="http://searchenginewatch.com/article/2080631/Google-Quietly-Launches-Panda-Update-Version-2.2" target="_blank">SEW</a>), and now the birth of their new social &#8216;circle&#8217; system, Google Plus.</p>
<p>&nbsp;</p>
<p>Google Plus is new advancement in social media networking, and the automatic udpate and upload of user information, photos, posts, locations, blood type&#8230;ok, maybe not yet, but the sense that Google can make the measure of human data and create a vast expansion of marketing groups and an advertising mecca, is not only phenomenal&#8230;its scary!</p>
<p>&nbsp;</p>
<p>The establishment of the new update was a surprise to many search engine analysts and online businesses..most likely because it was an update that was only quietly announced, as stated by <a href="http://searchenginewatch.com/article/2080631/Google-Quietly-Launches-Panda-Update-Version-2.2" target="_blank">Search Engine Watch</a>, &#8220;with reports coming in of traffic drops, as well as some recoveries starting around June 16.&#8221; Now, according to their blog, Google has stated that these algorithmic changes have been made consitently throughout the year, and is primarily to weed out the &#8216;low-quality&#8217; sites from the sites that offer a more focused search result for users.</p>
<p><strong><span style="font-size: medium;">A Tap Dance</span></strong></p>
<p>Based on these terms, <a href="http://www.makepageone.com/blog/2011/austinsearchengineoptimization/panda-update-effects/" target="_blank">Make Page One</a> has assembled what they believe to the essential &#8216;Do&#8217;s and Don&#8217;ts&#8217; in achieving high rank in a Panda world. These include:</p>
<p>1. <strong>Keep it fresh!</strong> Don&#8217;t utilize as much dated material, links to low-quality resources, and articles that keyword stuff. Creating new, unqiue, and hot content is what the Google Monster loves best!</p>
<p>2. <strong>Duplicate Content Kills!</strong> According to many of the same rules, this one still applies. Create unique content that is not piggy-backing word-for-word other sources on the web, or within your own article database. Some of these instances may also be accidental, but you can always be sure by utilizing sites, like <a href="http://www.copyscape.com" target="_blank">CopyScape</a>. The <a href="http://www.seomoz.org/learn-seo/duplicate-content">Duplicate Content process</a> can be easily described through <a href="http://www.seomoz.org/learn-seo" target="_blank">SEOMoz&#8217;s Best Practices for SEO</a>. Also, be mindful of canonicalization = site pages that search engines count multiple times because of extra URLs that can had from the same page (deep breath, &#8220;http://www.site.com&#8221;, can also be opened as, &#8220;http://www.site.com?search=article&#8221;, same page, same content, counted twice). Best solution for canonical issues? 301 Redirects; we&#8217;ll touch base on those in following articles.</p>
<p>3. <strong>Overwhelming Advertising!</strong> Sites that pack pages with advertising can be penalized for a lack of directive content. This means that bogging your content real-estate can have a negative impact on user search experience, and Google will spank you for it.</p>
<p>4. <strong>Too Much External Linking!</strong> A little is perfect, too much can kill ya. As with anything, moderation is key. Finding ways to externally linking your pages and content to other outlets should be a process of finding the best sources available. External sources that have a bad reputation can bring down your status as well. Learning how to gauge your sources can be tricky, but not too difficult if you know what tools to use.</p>
<p>5. Backlinks that Never Change! Utilizing back-links from only one source is trouble in the making. Sure, we know what our trusted sources are, but it only allows for so much piggy-backing off of one source for all your information. Its true, we rely on being well informed from our sources&#8230;but what kind of non-bias source would I be if I utilized only one outlet for my information? It only makes sense to get a larger perspective on information, and to get it from value, trusted places. Remember #4.</p>
<p>&nbsp;</p>
<p>In conclusion, these tasks are not as game-changing as they seem in perspective. Truly, they&#8217;re only in place to make sure our houses are well in order, and other black-hat sites can&#8217;t take advantage of the system. This way, the site owners win, businesses win, and more importantly, the users win&#8230;and I don&#8217;t mean in Tron. Keeping fresh content, taking advantage of cutting edge multimedia outlets, keeping your audience updated on regular news and resources, and creating a interactive environment for your viewers are only going to bring positive results from the search engines!</p>
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		<title>Toe Shoes</title>
		<link>http://www.zachmcqueary.com/blog/2011/07/20/toe-shoes/</link>
		<comments>http://www.zachmcqueary.com/blog/2011/07/20/toe-shoes/#comments</comments>
		<pubDate>Wed, 20 Jul 2011 21:42:04 +0000</pubDate>
		<dc:creator>Zach</dc:creator>
				<category><![CDATA[Hilariousness]]></category>

		<guid isPermaLink="false">http://www.zachmcqueary.com/blog/?p=341</guid>
		<description><![CDATA[It&#8217;s the 21st century. Well according to futuristic movie predictions, like Back to the Future 2, we should be only a few years away from flying cars, hover boards, scheduled forecasts, and self-tying Nike shoes. Perhaps then its only sign that humanity is merely a step toward making this future come true with the creation [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop Automatic --><!-- End Shareaholic LikeButtonSetTop Automatic --><p>It&#8217;s the 21st century.</p>
<p>Well according to futuristic movie predictions, like Back to the Future 2, we should be only a few years away from flying cars, hover boards, scheduled forecasts, and self-tying Nike shoes. Perhaps then its only sign that humanity is merely a step toward making this future come true with the creation of the Toe Shoe, by <a href="http://www.vibramfivefingers.com/index.htm" target="_blank">Vibram</a>. It&#8217;s toe socks, to the EXTREME!</p>
<div id="attachment_345" class="wp-caption alignright" style="width: 310px"><a href="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/07/toe-shoes.jpg" rel="lightbox[341]" title="Toe Shoes" rel="prettyPhoto[g341]"><img class="size-medium wp-image-345" title="Toe Shoes" src="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/07/toe-shoes-300x221.jpg" alt="Yellow Toe Shoes" width="300" height="221" /></a><p class="wp-caption-text">Move over Frodo and Samwise..its the Toe Shoe!</p></div>
<p>&nbsp;</p>
<p>This advanced rubberized bipedal footwear totes the ability to split the stresses of staying fashionable and just hoofing it au natural style, without the danger of stepping on rocks or sharp objects..but also with that &#8216;something-stuck-between-my-toes-but-I-like-it&#8217; appeal. Your toe-socks now have a live-in companion.</p>
<p>According to the Vibram site, the company was founded by Vitale Bramani, who developed high quality rubber soles for shoes for mountaineering boots. I bet you he would never thought he&#8217;d see the day when those soles grew little tos-ies, and finally joined that everlasting rift between shoe-and-foot. Later, a couple industrial engineers came to ony Post, CEO of Vibram, collegiate runner, and avid fan of &#8216;natural running&#8217;, a remarkable new and never before seen design that they believes was &#8220;the unique solution to the knee pain and soreness he was experiencing when running&#8221;&#8230;toes!</p>
<p>&nbsp;</p>
<p>Today, you can find these fashion marvels in all the finest dinner parties, high tech medical facilities, yoga classes (see below), and who knows, maybe even becomes the competitive edge in the 2012 Olympics! Just be sure to wash them out regularly if you&#8217;re not a fan of that &#8216;rubbery&#8217; foot smell, or that shriveled foot look at the end of the day, or perhaps some extra fungus that may actually aid in that cushiony-feel.</p>
<div id="attachment_344" class="wp-caption aligncenter" style="width: 310px"><a href="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/07/yoga_inset.jpg" rel="lightbox[341]" title="Toe Shoe Yoga" rel="prettyPhoto[g341]"><img class="size-medium wp-image-344" title="Toe Shoe Yoga" src="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/07/yoga_inset-300x172.jpg" alt="Woman Practicing Yoga with Toe Shoes" width="300" height="172" /></a><p class="wp-caption-text">Get Fit from Head to Toe..Shoe</p></div>
<p style="text-align: center;">
<p>You can get a pair of these babies online anywhere from $59 to $100, specifically <a href="http://www.amazon.com/Vibram/e/2416958011/shoes/ref=dp_apparel_byline_ety_s" target="_blank">Amazon</a>, designated by Hiking, Running, Leisure, Water Sports, Yoga, and more. Coming soon&#8230;high-heel and pumps!</p>
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		<title>Inflatable Pillow Tie</title>
		<link>http://www.zachmcqueary.com/blog/2011/07/07/inflatable-pillow-tie/</link>
		<comments>http://www.zachmcqueary.com/blog/2011/07/07/inflatable-pillow-tie/#comments</comments>
		<pubDate>Thu, 07 Jul 2011 21:29:43 +0000</pubDate>
		<dc:creator>Zach</dc:creator>
				<category><![CDATA[Hilariousness]]></category>

		<guid isPermaLink="false">http://www.zachmcqueary.com/blog/?p=321</guid>
		<description><![CDATA[We all know it was only a matter of time before one of the hard working Joe&#8217;s at the Company X would come up with one of the most brilliant ideas in office cat-napping. Now, you can sneak a quick snooze anytime, anywhere with the Pillow Tie from BaronBob&#8217;s, distributor of all thing&#8230;strange. To be [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop Automatic --><!-- End Shareaholic LikeButtonSetTop Automatic --><div id="attachment_329" class="wp-caption alignright" style="width: 112px"><a href="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/07/pillow-tie-full-size.jpg" rel="lightbox[321]" title="pillow-tie-full-size" rel="prettyPhoto[g321]"><img class="size-medium wp-image-329" title="pillow-tie-full-size" src="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/07/pillow-tie-full-size-102x300.jpg" alt="Pillow Tie Blue" width="102" height="300" /></a><p class="wp-caption-text">You know you want it..</p></div>
<p>We all know it was only a matter of time before one of the hard working Joe&#8217;s at the Company X would come up with one of the most brilliant ideas in office cat-napping. Now, you can sneak a quick snooze anytime, anywhere with the <a href="http://www.baronbob.com/pillow-tie.htm" target="_blank">Pillow Tie</a> from <a href="http://www.baronbob.com" target="_blank">BaronBob&#8217;s</a>, distributor of all thing&#8230;strange. To be honest, this little fashion statement is not too cheezy looking. With its accented blue stripes; its professional slenderness; its distinguished&#8230;wait&#8230;is your tie getting bigger or&#8230;</p>
<p>&nbsp;</p>
<p>As these instructions tell, you just access the secret valve in the bottom of the tie, inflate with O2 that would&#8217;ve otherwise been wasted on useless work energy&#8230;and boom, slam that head down for some productive Z&#8217;s&#8230;right on those most uncomfortable TPS Reports that were due an hour ago!</p>
<div id="attachment_327" class="wp-caption aligncenter" style="width: 552px"><a href="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/07/Inflatable-Pillow-Tie1.jpg" rel="lightbox[321]" title="Inflatable-Pillow-Tie1" rel="prettyPhoto[g321]"><img class="size-full wp-image-327" title="Inflatable-Pillow-Tie1" src="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/07/Inflatable-Pillow-Tie1.jpg" alt="Inflatable Pillow Tie" width="542" height="242" /></a><p class="wp-caption-text">Work, Blow, Snooze</p></div>
<p>You pick up one of these articles of office ingeniousness online for $19.99 at <a href="http://www.baronbob.com/pillow-tie.htm" target="_blank">BaronBob&#8217;s</a>, or even on <a href="http://www.amazon.com/s/ref=nb_sb_noss?url=search-alias%3Daps&amp;field-keywords=pillow+tie&amp;x=0&amp;y=0" target="_blank">Amazon.com</a>..and THEY even have alternative designs too, if you&#8217;re office wardrobe suits it..haha, sorry.</p>
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		<title>Print: Cumberland Dance Week</title>
		<link>http://www.zachmcqueary.com/blog/2011/06/17/print-cumberland-dance-week/</link>
		<comments>http://www.zachmcqueary.com/blog/2011/06/17/print-cumberland-dance-week/#comments</comments>
		<pubDate>Fri, 17 Jun 2011 18:58:01 +0000</pubDate>
		<dc:creator>Zach</dc:creator>
				<category><![CDATA[Portfolio]]></category>

		<guid isPermaLink="false">http://www.zachmcqueary.com/blog/?p=220</guid>
		<description><![CDATA[This designs comes fresh from the oven, with all the wonderful styles that accompany a week long worth of contra dancing and great music! The program involved a week long non-stop dancing, courses, music, good food and company. The board wanted a major update to their brochure and put a spotlight on their event with [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop Automatic --><!-- End Shareaholic LikeButtonSetTop Automatic --><p><a href="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/06/Mock-Up-brochure.jpg" rel="lightbox[220]" title="Lake Cumberland Dance Week Brochure" rel="prettyPhoto[g220]"><img class="alignright size-medium wp-image-267 lightbox" title="Lake Cumberland Dance Week Brochure" src="http://www.zachmcqueary.com/blog/wp-content/uploads/2011/06/Mock-Up-brochure-298x300.jpg" alt="" /></a><span style="font-family: verdana,geneva;">This designs comes fresh from the oven, with all the wonderful styles that accompany a week long worth of contra dancing and great music! The program involved a week long non-stop dancing, courses, music, good food and company. The board wanted a major update to their brochure and put a spotlight on their event with all the highlights that can fit into a 8&#215;10 inch bi-fold brochure. They were extremely pleased and thought their event was really brought to the forefront.</span></p>
<p><span style="font-family: verdana,geneva;">Find out how you can have your designs ideas brought to life by <a href="http://www.zachmcqueary.com/blog/contact">Contacting</a> us today!</span></p>
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